| Case Study : A Reputable Client in the Market Research Sector |
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| Summary: Our client is a world leader in custom market research. They partner with clients across the globe, giving them the knowledge to make decisions about businesses and brands, helping them to understand people and anticipate and shape their future better. Our client and their sector specialists are experts in the key issues affecting brands and business today. Our client works on innovative research solutions developed by their global network of Marketing Science Centres and are the world’s largest and first global qualitative network research practise. |
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| Challenge: Our client utilizes state of the art technology tools to service their customer contracts and research methodologies. These tools have to be accessible by hundreds of research assistants and offices 24/7 located all over the world. As a market leader in custom market research, our client has experienced significant growth and demand for their services resulting in their need to expand their IT services and technology expertise. They were keen to reduce their fixed development cost base and reduce their time to market. Our client wanted to focus on their core competencies, allowing them to concentrate on the broader scale of business sections. |
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| Solution: Our client needed a specialist IT partner to help them deliver their IT solutions and to meet their technology challenges on time.This meant that they needed a strategic IT partner who not only would provide the core competencies and skills required, but very importantly our client needed a partner who would also be aligned with their business goals. Fusionex was an ideal fit offering premium technology skills and resourcing flexibility in meeting those needs. Fusionex also have an excellent track record for delivery and are focused on customers. As part of this long term engagement Fusionex are working closely with our client to act as a virtual extension of our client’s own development environment. |
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| Result: Since forming a development and support partnership with Fusionex, our client has received a number of commercial and technology benefits. They have substantially reduced their internal IT costs, improved their delivery mechanisms and are better positioned to attain more business. Technically they are now better managed and process-wise, things are done better and more systematically. |